From the changing habits and expectations of viewers to the rise of remote production solutions, the modern broadcast environment is dynamic and full of potential. With online viewing – be it social channels or digital on-demand services – continuing to be the lead growth area, higher quality images have become the norm, forcing the industry to move away from HD-only productions.
Thanks to the seismic changes wrought by the pandemic, broadcasters have also had to pivot towards remote deliveries. A slow-moving trend towards remote filming was rapidly accelerated as global circumstances forced broadcasters to get to grips with emergent workflows and future immersive technologies.
Here, Adrian Pennington, a media technology journalist, and Jack Adair, Canon Europe Product Marketing Specialist, discuss the top five broadcasting trends in today's industry, and how Canon's diverse imaging ecosystem meets the modern needs of broadcasters.